Music festival activation in partnership with Visa x Surfers Against Sewage.
The brief was simple, raise brand awareness for the Visa x Surfers Against Sewage initiative and generate revenue for the campaign by promoting the use of reusable water bottles on festival sites.
We deployed our road-ready touring setup, with a streamlined user interface designed to allow for as many attendees to participate as possible.
Users had the chance to win a sought after gold bottle and a VIP festival experience for two. The bottles were sold for £2 each and all proceeds were donated to Surfers Against Sewage.
The mechanic included only a contactless payment terminal that accepts Apple Pay, Contactless and Chip payments.
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